February 2012
24 posts
3 tags
Feb 20th
4 notes
Feb 16th
387 notes
3 tags
Feb 15th
14 notes
3 tags
Feb 14th
8 notes
2 tags
Feb 13th
4 notes
4 tags
Feb 13th
3 notes
Feb 10th
6 notes
4 tags
Feb 7th
2 notes
3 tags
Feb 6th
1 note
3 tags
Feb 6th
1 note
4 tags
Feb 6th
1 note
3 tags
Feb 4th
8 notes
3 tags
Feb 3rd
14 notes
5 tags
Feb 3rd
1 note
5 tags
Feb 3rd
4 tags
Feb 2nd
4 tags
Feb 2nd
2 notes
4 tags
Feb 2nd
1 note
2 tags
Feb 1st
1,238 notes
3 tags
Feb 1st
630 notes
5 tags
Feb 1st
68 notes
5 tags
Feb 1st
1 note
3 tags
Feb 1st
2 notes
6 tags
Feb 1st
1 note
January 2012
62 posts
4 tags
Jan 31st
5 notes
5 tags
Jan 31st
183 notes
5 tags
Jan 31st
28 notes
4 tags
Jan 31st
4 tags
Jan 31st
89 notes
2 tags
Jan 30th
4 notes
3 tags
Jan 29th
4 notes
6 tags
Jan 29th
1 note
2 tags
Jan 29th
16 notes
5 tags
Jan 29th
5 notes
3 tags
Jan 29th
570 notes
4 tags
Jan 28th
180 notes
3 tags
Jan 26th
9 notes
4 tags
Jan 26th
2 notes
3 tags
Jan 26th
11 notes
3 tags
Jan 26th
2,154 notes
2 tags
David Ogilvy on Copywriting →
youmightfindyourself: April 19, 1955 Dear Mr. Calt: On March 22nd you wrote to me asking for some notes on my work habits as a copywriter. They are appalling, as you are about to see: 1. I have never written an advertisement in the office. Too many interruptions. I do all my writing at home.  2. I spend a long time studying the precedents. I look at every advertisement which has appeared for...
Jan 26th
280 notes
Jan 25th
132 notes
4 tags
Jan 25th
4 tags
Jan 24th
3 tags
Jan 23rd
2 notes
4 tags
Jan 23rd
3 tags
Jan 23rd
16,290 notes
Jan 22nd
524 notes
7 tags
Jan 21st
857 notes
3 tags
Jan 20th